Sven Döring

Sven Döring is Head of Data at VML Germany and an active contributor to the Mautic community. He works at the intersection of marketing technology, data strategy and digital sovereignty, helping organizations build more accountable customer infrastructure. In Mautic, he contributes to community strategy, marketing and Mautic World Conference. He is a member of the Mautic Council and leads the Mautic Marketing Team. .


Sessions

11-04
13:30
45min
Panel: Keeping Mautic Strong for the Future: What Makes Open Source Last?
Sven Döring, Sīlavāpi (ex Ruth) Cheesley, Ekke Guembel, Madlen Habich, Joey Keller

Open source has never been more important, yet the foundations that make open source projects thrive are under pressure.
AI is changing the landscape, with new opportunities but also new challenges. Regulations such as the EU Cyber Resilience Act are adding to the workload. Cultural changes and economic cycles affect funding and corporate participation as well as contributions from individuals.
So how can we make open source - and Mautic - last?
This panel discusses the specific situation that Mautic is in, but also ponders the critical factors behind successful, resilient open source projects (even if far outside the mainstream), and how contribution and financial support can be developed for the future.
The goal is not to predict the future of open source, but to explore how we can help shape it :)

Mautic World Conference 2026
Amphitheatre
11-04
14:30
45min
Your Email Is Judged Before It Is Read
Sven Döring

A good campaign can still fail before anyone reads it.

Mailbox providers evaluate sender identity, authentication, alignment, reputation, sending patterns, links and audience behaviour long before a person sees the subject line. For Mautic users, that means deliverability is not just an email setting. It is operational infrastructure.

This practical talk explains what marketers, implementers and admins need to understand about SPF, DKIM, DMARC, DMARCbis, domain alignment and the wider trust layer around the inbox. The goal is not to turn marketers into DNS specialists. The goal is to show why Mautic campaigns need sender trust before campaign quality has a chance to matter.

Mautic World Conference 2026
Room 2
11-04
17:30
90min
Mautic Awards 2026
Sven Döring, Sīlavāpi (ex Ruth) Cheesley, Ekke Guembel

The Mautic Awards are a prestigious event designed to recognize and celebrate the exceptional achievements within our vibrant community. With six distinct categories, the awards highlight the diverse talents and impactful projects that have significantly contributed to the growth and success of Mautic. From groundbreaking campaigns, plugins and themes alongside innovative uses of Mautic's features to outstanding individual contributions and exemplary partnerships, the awards aim to honor those who have made a meaningful difference.

Mautic World Conference 2026
Amphitheatre